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<channel>
	<title>Calum Torbett</title>
	<link>https://calumtorbett.com</link>
	<description>Calum Torbett</description>
	<pubDate>Fri, 16 Jan 2026 12:12:54 +0000</pubDate>
	<generator>https://calumtorbett.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Homepage</title>
				
		<link>https://calumtorbett.com/Homepage</link>

		<pubDate>Mon, 20 Oct 2025 12:40:00 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Homepage</guid>

		<description>
	Calum Torbett
	About
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	<item>
		<title>JD Sports x Air Max 95 Neon</title>
				
		<link>https://calumtorbett.com/JD-Sports-x-Air-Max-95-Neon</link>

		<pubDate>Wed, 14 Jan 2026 16:13:35 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/JD-Sports-x-Air-Max-95-Neon</guid>

		<description>
	JD Sports x Air Max 95 Neon
	&#38;lt;&#38;nbsp;Go Back

	Client: JD SportsRole: Creative DirectorAgency: Ear To The Ground
Social, in-store, and OOH campaign with JD Sports for the relaunch of the Nike Air Max 95 in its iconic OG Neon colourway.


Sparking a playful but heated debate within the community, pitting Liverpool against London with one bold question: Who owns the 95?

















  

  









  

  























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	<item>
		<title>Stanley 1913 x PSG</title>
				
		<link>https://calumtorbett.com/Stanley-1913-x-PSG</link>

		<pubDate>Wed, 14 Jan 2026 19:00:50 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Stanley-1913-x-PSG</guid>

		<description>
	
	
	
 
	Stanley 1913 x PSG

	&#38;lt;&#38;nbsp;Go Back

	Client: Stanley &#38;amp; PSGRole: Creative DirectorAgency: Ear To The Ground
Authentically embedding the Stanley x Paris Saint-Germain collaboration within the style and status that define Paris and its favourite team.
Inspired by the iconic PSG chant OÙ TU ES NOUS SOMMES LÀ (Wherever you are, we are here), I helped align Stanley with the culture of one of the world's biggest and most prestigious clubs.

















  

  

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</description>
		
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	<item>
		<title>adidas Originals Social FINAL</title>
				
		<link>https://calumtorbett.com/adidas-Originals-Social-FINAL</link>

		<pubDate>Thu, 15 Jan 2026 20:27:13 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/adidas-Originals-Social-FINAL</guid>

		<description>
	adidas Originals Social Content
	&#38;lt;&#38;nbsp;Go Back

	Client: adidasRole: CreativeAgency: We Are Social
Collaborating with We Are Social and adidas Originals to develop a social-first playbook designed to generate brand heat and tell stories where and when they matter most.

Designed to connect with a new generation, I developed ideas that brought the updated strategic vision to life - ideas that could flex from grassroots to top-tier talent and be adapted for local markets, with longevity across adidas’ social channels for years to come.









	&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/eb8c83d3e30978e1ee16345cd1b272c760a66fed125ee0bb95decda9b2b65cd1/1000-Stills-Indio-Small.gif" data-mid="243367121" border="0" data-scale="100" src="https://freight.cargo.site/w/500/i/eb8c83d3e30978e1ee16345cd1b272c760a66fed125ee0bb95decda9b2b65cd1/1000-Stills-Indio-Small.gif" /&#62;
	
&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/fbab835d888910f219f6845264473477fac60191b9a143a29c55aaddf85467cb/1000-Stills-Paris-Small.gif" data-mid="243367123" border="0" data-scale="100" src="https://freight.cargo.site/w/500/i/fbab835d888910f219f6845264473477fac60191b9a143a29c55aaddf85467cb/1000-Stills-Paris-Small.gif" /&#62;
	&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/403a81a40cdc005c2f6635fd0a6b6ddca921c7b577ea2c0e2852e138232209be/1000-Stills-NYC-Small.gif" data-mid="243367122" border="0" data-scale="100" src="https://freight.cargo.site/w/500/i/403a81a40cdc005c2f6635fd0a6b6ddca921c7b577ea2c0e2852e138232209be/1000-Stills-NYC-Small.gif" /&#62;
	
&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/ff502dd0d3be3e7eef43899388ec52d86685097f22365513b866ab8daeaa338e/1000-Stills-PHARELL-Small.gif" data-mid="243367124" border="0" data-scale="100" src="https://freight.cargo.site/w/500/i/ff502dd0d3be3e7eef43899388ec52d86685097f22365513b866ab8daeaa338e/1000-Stills-PHARELL-Small.gif" /&#62;



	
‘1000 Stills’ is a repeatable format that allows Originals to document key events and moments in the cultural calendar through the lens of one of our 1000 Originals, shot on custom adidas 35mm cameras.

Since the beginning of 2024 and continuing today, 35mm cameras have been sent worldwide to grassroots influencers, capturing events and local culture from an insider’s perspective. 1000 Stills brings a human touch to the Originals feed, authentically connecting adidas creators across the globe.


	  




	
‘3 Ingredients’ is a repeatable interview format in which Originals asks three key questions to one of their 1,000 Originals. These candid conversational moments unearth the essence of Originals through authentic voices and three unique questions that define their cultural landscape.

The franchise has been a staple on the Originals feed since 2024, showcasing adidas’ top-tier talent—from Pusha T to Bad Bunny. Designed as clean, social-first content, it aligns seamlessly with key calendar moments, allowing the brand to speak authentically through its icons’ unfiltered voices.


	&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;


	
&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/db6776726f2d9f4caca0bdb5278c16b53f2d1a43b272defdab0d003a9370f2d9/3-Ingredients-Brid.gif" data-mid="243367119" border="0"  src="https://freight.cargo.site/w/500/i/db6776726f2d9f4caca0bdb5278c16b53f2d1a43b272defdab0d003a9370f2d9/3-Ingredients-Brid.gif" /&#62;
&#60;img width="500" height="888" width_o="500" height_o="888" data-src="https://freight.cargo.site/t/original/i/25e6049b37fd7d355bc59ba8d75e1371228478ec8fc721ba662ace4903f2b720/3-Ingredients-Jules.gif" data-mid="243367120" border="0"  src="https://freight.cargo.site/w/500/i/25e6049b37fd7d355bc59ba8d75e1371228478ec8fc721ba662ace4903f2b720/3-Ingredients-Jules.gif" /&#62;



    
	

	




	


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</description>
		
	</item>
		
		
	<item>
		<title>Under Armour BTS</title>
				
		<link>https://calumtorbett.com/Under-Armour-BTS</link>

		<pubDate>Fri, 16 Jan 2026 12:12:54 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Under-Armour-BTS</guid>

		<description>
	Under Armour Back To School FW 2025
	&#38;lt;&#38;nbsp;Go Back

	Client: Under ArmourRole: Creative DirectorAgency: YEET
Back-to-School campaign for Under Armour — the first to be specifically tailored for the EU market.

I collaborated with photographer Rory Griffin and set designer Xander Mitchell to reimagine the traditional “back-to-school” narrative through an artistic lens, marking a clear departure from the brand’s typically US-centric visual language.





 


   

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/13fe0df8068f8677c4d01415da808a56891bd46d9fbee844d02e1f723fcc3978/16.9-1.jpg" data-mid="243370700" border="0"  src="https://freight.cargo.site/w/1000/i/13fe0df8068f8677c4d01415da808a56891bd46d9fbee844d02e1f723fcc3978/16.9-1.jpg" /&#62;


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&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/b6e7c6ec30c25e58defc930d3593282d6757662799b27b4d20cd6a19ebd06d1c/4.5-4.jpg" data-mid="243370735" border="0"  src="https://freight.cargo.site/w/1000/i/b6e7c6ec30c25e58defc930d3593282d6757662799b27b4d20cd6a19ebd06d1c/4.5-4.jpg" /&#62;



&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5040023e7dd6c93ee446c9084297964c957ae026e46e5706ded7d4ab0dcdabb6/16.9-5.jpg" data-mid="243370841" border="0"  src="https://freight.cargo.site/w/1000/i/5040023e7dd6c93ee446c9084297964c957ae026e46e5706ded7d4ab0dcdabb6/16.9-5.jpg" /&#62;

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</description>
		
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	<item>
		<title>Stanley 1913 x Arsenal</title>
				
		<link>https://calumtorbett.com/Stanley-1913-x-Arsenal</link>

		<pubDate>Wed, 14 Jan 2026 13:43:51 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Stanley-1913-x-Arsenal</guid>

		<description>
	Stanley 1913 x Arsenal
	&#38;lt;&#38;nbsp;Go Back

	Client: Stanley &#38;amp; ArsenalRole: Creative DirectorAgency: Ear To The Ground
A homage to Highbury, from the people who knew it best.


For Stanley 1913 and Arsenal’s Highbury collection, I rooted the collaboration in authentic football culture — drawing on the voices, memories, and experiences of fans who lived and breathed Highbury.












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&#60;img width="10000" height="5625" width_o="10000" height_o="5625" data-src="https://freight.cargo.site/t/original/i/21bf00ac63615bf5735dbd600988bd8f6fe3349921a7794c8a985a25f947e19b/25-11-12_ARSENALxSTANLEY_COMP_4.jpg" data-mid="243245721" border="0"  src="https://freight.cargo.site/w/1000/i/21bf00ac63615bf5735dbd600988bd8f6fe3349921a7794c8a985a25f947e19b/25-11-12_ARSENALxSTANLEY_COMP_4.jpg" /&#62;





  

  







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</description>
		
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	<item>
		<title>Air Max Accelerator</title>
				
		<link>https://calumtorbett.com/Air-Max-Accelerator</link>

		<pubDate>Mon, 20 Oct 2025 12:39:38 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Air-Max-Accelerator</guid>

		<description>
	Nike Air Max Accelerator
	&#38;lt;&#38;nbsp;Go Back

	Client: NikeRole: Art DirectorAgency: AKQA
To relaunch Air Max to Gen Z, Nike empowered three young women who embody the spirit of OG Air Max innovation with Air Max Accelerator, a global program that turns ideas into reality.

Directing the launch film and following content, I helped them capture and document their journey from notebook ideas to virtual meetups with dream mentors and finished projects.




 


   
&#60;img width="1500" height="1840" width_o="1500" height_o="1840" data-src="https://freight.cargo.site/t/original/i/263ba1d554525e127fabc06048aaf2e01820da18b4c0c5f0d5695ca0ede7c494/1.jpg" data-mid="239582354" border="0"  src="https://freight.cargo.site/w/1000/i/263ba1d554525e127fabc06048aaf2e01820da18b4c0c5f0d5695ca0ede7c494/1.jpg" /&#62;
&#60;img width="1500" height="1840" width_o="1500" height_o="1840" data-src="https://freight.cargo.site/t/original/i/ca97d2997c55e6677c842294bf685d39ed3ddfc82bfb99a67869b54e18e82134/Airmax_0002_4.jpg" data-mid="239582357" border="0"  src="https://freight.cargo.site/w/1000/i/ca97d2997c55e6677c842294bf685d39ed3ddfc82bfb99a67869b54e18e82134/Airmax_0002_4.jpg" /&#62;
&#60;img width="1500" height="1840" width_o="1500" height_o="1840" data-src="https://freight.cargo.site/t/original/i/6627eb5176ce0b9098aaf6472dbcd6025271dd4c0314df52444b7b084400fa16/Airmax_0001_2.jpg" data-mid="239582355" border="0"  src="https://freight.cargo.site/w/1000/i/6627eb5176ce0b9098aaf6472dbcd6025271dd4c0314df52444b7b084400fa16/Airmax_0001_2.jpg" /&#62;
&#60;img width="1500" height="1840" width_o="1500" height_o="1840" data-src="https://freight.cargo.site/t/original/i/587d8f7971e240cb0511e61861f85bee6e318c1383036f448e583afc8c53d7b1/Airmax_0002_3.jpg" data-mid="239582356" border="0"  src="https://freight.cargo.site/w/1000/i/587d8f7971e240cb0511e61861f85bee6e318c1383036f448e583afc8c53d7b1/Airmax_0002_3.jpg" /&#62;



  

  




   
&#60;img width="480" height="270" width_o="480" height_o="270" data-src="https://freight.cargo.site/t/original/i/2c81457aeca8d0d843339a3338edb6c17e31ffa4a3594819c68eb3e9921e3395/Nike-AMA-LA-OOH_1giphy.gif" data-mid="239582358" border="0"  src="https://freight.cargo.site/w/480/i/2c81457aeca8d0d843339a3338edb6c17e31ffa4a3594819c68eb3e9921e3395/Nike-AMA-LA-OOH_1giphy.gif" /&#62;



&#38;lt; HomeNext &#38;gt;

</description>
		
	</item>
		
		
	<item>
		<title>Formula E Gen 3 Launch</title>
				
		<link>https://calumtorbett.com/Formula-E-Gen-3-Launch-1</link>

		<pubDate>Mon, 20 Oct 2025 12:39:39 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/Formula-E-Gen-3-Launch-1</guid>

		<description>
	Formula E Gen 3 Launch
	&#38;lt;&#38;nbsp;Go Back

	Client: Formula ERole: Creative DirectorAgency: La Familia
Set to drop at the Monaco E Prix, I worked on launch visuals for Formula E's Gen 3 car that would demand attention on the grandest stage and reach new fans. 

Inspired by the aggressive design and technical ability with a disruptive visual treatment designed to break away from the conventional motorsport content that signals Gen3 as the pinnacle of performance x technology x sustainability and the future of racing.




 


   

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b4f126d39924f17bf6cc6dd8b688bf03aa2e150a2e8f9ba4a01ed89200670184/16.9-1.jpg" data-mid="239582362" border="0"  src="https://freight.cargo.site/w/1000/i/b4f126d39924f17bf6cc6dd8b688bf03aa2e150a2e8f9ba4a01ed89200670184/16.9-1.jpg" /&#62;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/40815784287cb377383f8d9173bfa755322975a704ebb17fb357efa33e08acbf/16.9-6.jpg" data-mid="239582365" border="0"  src="https://freight.cargo.site/w/1000/i/40815784287cb377383f8d9173bfa755322975a704ebb17fb357efa33e08acbf/16.9-6.jpg" /&#62;
&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/32c5c115067181cc42bf90a846b597e11c0e24faf35dfc3c4ea0f18cac2001ed/4.5-8.jpg" data-mid="239582364" border="0"  src="https://freight.cargo.site/w/1000/i/32c5c115067181cc42bf90a846b597e11c0e24faf35dfc3c4ea0f18cac2001ed/4.5-8.jpg" /&#62;

&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/48dce13252986d714be73c8a18de060b1b7807009a050931996f8a667675e171/4.5-6.jpg" data-mid="239582368" border="0"  src="https://freight.cargo.site/w/1000/i/48dce13252986d714be73c8a18de060b1b7807009a050931996f8a667675e171/4.5-6.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d4cda7727e76c50b43a2627ec8b4574984d79086e7e18f0e3bfbf72b3c31a8ff/16.9-2.jpg" data-mid="239582367" border="0"  src="https://freight.cargo.site/w/1000/i/d4cda7727e76c50b43a2627ec8b4574984d79086e7e18f0e3bfbf72b3c31a8ff/16.9-2.jpg" /&#62;

&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/fc8c94d57577b862ba9dd1e9d643bf0675419e917c96c2ee56490ea9741f7284/4.5-5.jpg" data-mid="239582371" border="0"  src="https://freight.cargo.site/w/1000/i/fc8c94d57577b862ba9dd1e9d643bf0675419e917c96c2ee56490ea9741f7284/4.5-5.jpg" /&#62;
&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/e51c014028a471e69c1fcc08a084087224ef77e9b5c876c94a47a533d86ae124/4.5-2.jpg" data-mid="239582369" border="0"  src="https://freight.cargo.site/w/1000/i/e51c014028a471e69c1fcc08a084087224ef77e9b5c876c94a47a533d86ae124/4.5-2.jpg" /&#62;
&#60;img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/1b7a4f2cc12644eaf4a630b8d174296720beeadf7b44d7362af7152e6c067fa5/4.5-4.jpg" data-mid="239582370" border="0"  src="https://freight.cargo.site/w/1000/i/1b7a4f2cc12644eaf4a630b8d174296720beeadf7b44d7362af7152e6c067fa5/4.5-4.jpg" /&#62;



&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/df07e6cd0f25385da21efbeabddffba1f53f7de014fe645b40f0ebda52819611/16.9-3.jpg" data-mid="239582373" border="0"  src="https://freight.cargo.site/w/1000/i/df07e6cd0f25385da21efbeabddffba1f53f7de014fe645b40f0ebda52819611/16.9-3.jpg" /&#62;

&#38;lt; HomeNext &#38;gt;

</description>
		
	</item>
		
		
	<item>
		<title>adidas Consortium Retrospective</title>
				
		<link>https://calumtorbett.com/adidas-Consortium-Retrospective-1</link>

		<pubDate>Mon, 20 Oct 2025 12:39:41 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/adidas-Consortium-Retrospective-1</guid>

		<description>
	adidas Consortium Retrospective
	&#38;lt;&#38;nbsp;Go Back

	Client: adidasRole: Creative DirectorAgency: La Familia
Relaunching Consortium on the adidas CONFIRMED app, honouring the milestone moments from the perspective of the Consortium network alumni in a three-part animated series showcasing the sub-brand influence on sneaker culture.

Working with a dream team of designers and animators, we brought to life years' worth of my own insight - as both a fan and collaborator with the Consortium team - and over 20 hours of interviews in a retrospective that evolves visually to reflect the changing vibe and time that Consortium has been active.







&#60;img width="270" height="480" width_o="270" height_o="480" data-src="https://freight.cargo.site/t/original/i/e149097e95d5585747530870bf089ece6d54cd68bba0d24540567a54cf50c391/Ep_1-Gif-giphy.gif" data-mid="239582380" border="0"  src="https://freight.cargo.site/w/270/i/e149097e95d5585747530870bf089ece6d54cd68bba0d24540567a54cf50c391/Ep_1-Gif-giphy.gif" /&#62;
&#60;img width="3413" height="1920" width_o="3413" height_o="1920" data-src="https://freight.cargo.site/t/original/i/679e182640c0f639d79090fc672951cf7cc1195d0aae4131f66568d71cc5ed4d/Ep-01-Supporting_Visual_01.jpg" data-mid="239582381" border="0"  src="https://freight.cargo.site/w/1000/i/679e182640c0f639d79090fc672951cf7cc1195d0aae4131f66568d71cc5ed4d/Ep-01-Supporting_Visual_01.jpg" /&#62;


&#60;img width="3413" height="1920" width_o="3413" height_o="1920" data-src="https://freight.cargo.site/t/original/i/88d9ea9f8884268b8b7709690caf1167c7159bea9e946c5d9f784216c0ac7a7c/Ep-02-Supporting_Visual_Working_01.jpg" data-mid="239582384" border="0"  src="https://freight.cargo.site/w/1000/i/88d9ea9f8884268b8b7709690caf1167c7159bea9e946c5d9f784216c0ac7a7c/Ep-02-Supporting_Visual_Working_01.jpg" /&#62;
&#60;img width="270" height="480" width_o="270" height_o="480" data-src="https://freight.cargo.site/t/original/i/b6c834054802b922a3cf64c5caa3b6b2b373d86b3066bca387399c0a88e00641/Ep_2-Gif-giphy-2.gif" data-mid="239582385" border="0"  src="https://freight.cargo.site/w/270/i/b6c834054802b922a3cf64c5caa3b6b2b373d86b3066bca387399c0a88e00641/Ep_2-Gif-giphy-2.gif" /&#62;


&#60;img width="270" height="480" width_o="270" height_o="480" data-src="https://freight.cargo.site/t/original/i/685012e33fd97783a9f4627f1108dfda86edf790fc87e626305d29f3af594955/Ep_3-Gif-giphy-3.gif" data-mid="239582386" border="0"  src="https://freight.cargo.site/w/270/i/685012e33fd97783a9f4627f1108dfda86edf790fc87e626305d29f3af594955/Ep_3-Gif-giphy-3.gif" /&#62;
&#60;img width="3413" height="1920" width_o="3413" height_o="1920" data-src="https://freight.cargo.site/t/original/i/b13cdc1ba05b75daf97bd0a4bc0fe4b90eab37fb2455276b8b745535dacdd254/Ep-03-Supporting_Visual_Working-01.jpg" data-mid="239582387" border="0"  src="https://freight.cargo.site/w/1000/i/b13cdc1ba05b75daf97bd0a4bc0fe4b90eab37fb2455276b8b745535dacdd254/Ep-03-Supporting_Visual_Working-01.jpg" /&#62;


All three full length episodes below &#38;gt;











&#38;lt; HomeNext &#38;gt;

</description>
		
	</item>
		
		
	<item>
		<title>O’Neill TVLR Collection</title>
				
		<link>https://calumtorbett.com/O-Neill-TVLR-Collection</link>

		<pubDate>Mon, 20 Oct 2025 12:39:42 +0000</pubDate>

		<dc:creator>Calum Torbett</dc:creator>

		<guid isPermaLink="true">https://calumtorbett.com/O-Neill-TVLR-Collection</guid>

		<description>
	O’Neill TVLR Collection
	&#38;lt;&#38;nbsp;Go Back

	Client: O’NeillRole: Creative DirectorAgency: La Familia
The O'Neill TRVLR collection is designed to take you where you want to go and where you need to be, no matter what.

We tested the garments on a two-day surf trip in rainy Wales and captured the O'Neill spirit of adventure on a crew of surfers from the UK surf community.




 





&#60;img width="1075" height="1613" width_o="1075" height_o="1613" data-src="https://freight.cargo.site/t/original/i/19fe534e2342d64bed3d7f8ffb905b2bc9dd29acf748dc48176ce15363de01ac/Untitled-8.jpg" data-mid="239582399" border="0"  src="https://freight.cargo.site/w/1000/i/19fe534e2342d64bed3d7f8ffb905b2bc9dd29acf748dc48176ce15363de01ac/Untitled-8.jpg" /&#62;
&#60;img width="1613" height="1075" width_o="1613" height_o="1075" data-src="https://freight.cargo.site/t/original/i/3e701d8e45420c5bc6b326d05a989e9a1ebf67d68f7b33c8762666dcb349209f/Untitled-3.jpg" data-mid="239582394" border="0"  src="https://freight.cargo.site/w/1000/i/3e701d8e45420c5bc6b326d05a989e9a1ebf67d68f7b33c8762666dcb349209f/Untitled-3.jpg" /&#62;

&#60;img width="384" height="480" width_o="384" height_o="480" data-src="https://freight.cargo.site/t/original/i/359dd59e5bd43ad23e5f2d367ecd3f87996c0620d47d6152c10444a090034c3c/Detail-CutDown1-giphy.gif" data-mid="239582388" border="0"  src="https://freight.cargo.site/w/384/i/359dd59e5bd43ad23e5f2d367ecd3f87996c0620d47d6152c10444a090034c3c/Detail-CutDown1-giphy.gif" /&#62;
&#60;img width="384" height="480" width_o="384" height_o="480" data-src="https://freight.cargo.site/t/original/i/f5a2b512ef68110149b93e9c499bba30ff95b3b2ccb39d3cafee240ca0a4a852/ONeill-TRVLR-ScreenRecord-InPhone-giphy.gif" data-mid="239582390" border="0"  src="https://freight.cargo.site/w/384/i/f5a2b512ef68110149b93e9c499bba30ff95b3b2ccb39d3cafee240ca0a4a852/ONeill-TRVLR-ScreenRecord-InPhone-giphy.gif" /&#62;
&#60;img width="384" height="480" width_o="384" height_o="480" data-src="https://freight.cargo.site/t/original/i/934d04e91971236960934835477a57cb1e938449d7141a3e6974854496169e1f/Detail-CutDown3-giphy.gif" data-mid="239582389" border="0"  src="https://freight.cargo.site/w/384/i/934d04e91971236960934835477a57cb1e938449d7141a3e6974854496169e1f/Detail-CutDown3-giphy.gif" /&#62;

&#60;img width="1075" height="1075" width_o="1075" height_o="1075" data-src="https://freight.cargo.site/t/original/i/bca0334d8ae2d2e064051ea149a04e08da18a78e766aacfa93ee181e2dd794c9/Hero.jpg" data-mid="239582413" border="0"  src="https://freight.cargo.site/w/1000/i/bca0334d8ae2d2e064051ea149a04e08da18a78e766aacfa93ee181e2dd794c9/Hero.jpg" /&#62;
&#60;img width="1075" height="1613" width_o="1075" height_o="1613" data-src="https://freight.cargo.site/t/original/i/489772194acadf7f922ecb56486904fa14f63b9da81c2bb1996d3961bcc6e488/Untitled-13.jpg" data-mid="239582404" border="0"  src="https://freight.cargo.site/w/1000/i/489772194acadf7f922ecb56486904fa14f63b9da81c2bb1996d3961bcc6e488/Untitled-13.jpg" /&#62;
&#60;img width="1613" height="1075" width_o="1613" height_o="1075" data-src="https://freight.cargo.site/t/original/i/1e9cdd0993ae93e6f18cb8af2700dca6e8051d1bb6da389528e622661162d68e/427A9941.jpg" data-mid="239582409" border="0"  src="https://freight.cargo.site/w/1000/i/1e9cdd0993ae93e6f18cb8af2700dca6e8051d1bb6da389528e622661162d68e/427A9941.jpg" /&#62;

&#60;img width="1075" height="1613" width_o="1075" height_o="1613" data-src="https://freight.cargo.site/t/original/i/096c8869ef1446c2bd61b6594b00f141660ee9c3cac40c3bbe9cdf9dcccd71c0/Untitled-9.jpg" data-mid="239582400" border="0"  src="https://freight.cargo.site/w/1000/i/096c8869ef1446c2bd61b6594b00f141660ee9c3cac40c3bbe9cdf9dcccd71c0/Untitled-9.jpg" /&#62;
&#60;img width="1075" height="1613" width_o="1075" height_o="1613" data-src="https://freight.cargo.site/t/original/i/e1c29b876e1eac9ab699252a3cc2a78659ebe1ef05dec51273314d2ef3a7f2c3/Untitled-10.jpg" data-mid="239582401" border="0"  src="https://freight.cargo.site/w/1000/i/e1c29b876e1eac9ab699252a3cc2a78659ebe1ef05dec51273314d2ef3a7f2c3/Untitled-10.jpg" /&#62;
&#60;img width="1075" height="1613" width_o="1075" height_o="1613" data-src="https://freight.cargo.site/t/original/i/f27ec4dd40bd7082da555cf7c1890356266746e03682ffac8e451a621334f9de/Untitled-11.jpg" data-mid="239582402" border="0"  src="https://freight.cargo.site/w/1000/i/f27ec4dd40bd7082da555cf7c1890356266746e03682ffac8e451a621334f9de/Untitled-11.jpg" /&#62;


&#60;img width="3840" height="1519" width_o="3840" height_o="1519" data-src="https://freight.cargo.site/t/original/i/82a632a2f29ae87540f5ff208e7c4ba497e51125ded588ee6fe893869e74b834/Evergreen-5.jpg" data-mid="239582415" border="0"  src="https://freight.cargo.site/w/1000/i/82a632a2f29ae87540f5ff208e7c4ba497e51125ded588ee6fe893869e74b834/Evergreen-5.jpg" /&#62;



&#38;lt; HomeNext &#38;gt;

</description>
		
	</item>
		
	</channel>
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